Today’s the day that you make the decision that my Gravity PLUS Course is right for you.
Borino – The Author of Gravity PLUS
Hi, it’s Borino and welcome!
I don’t need to “SELL” you on the power of an advanced real estate marketing system, strong, confident communication and influence. Your customers are smarter, savvier and a lot more sensitive to old-fashioned marketing methods, high-pressure tactics and sleazy sales techniques. I have a feeling that you’re already smart enough and intuitive enough to see where the future of real estate marketing and communication is heading…
That’s why I’m not going to insult your intelligence with a bunch of hype or play with your emotions to try to “convince” you. That’s not my style, anyways. The truth is, I am a horrible salesman. I know, sounds crazy, right? Did you know I was fired — yes FIRED from my first sales job at Radio Shack? And for a long time, I struggled as a real estate agent. Broke, frustrated, and tired of the “same old stuff” we all have been taught:
- It’s a numbers game
- Close early and often
- No pain – No gain
- Prospect, prospect, prospect!
- We’re in a slow market, you must push harder
I was still convinced that I could be successful and close a lot of transactions. I knew I could make plenty of money without chasing after each listing or a sale. Without always fighting over each client with a bunch of other agents. And without feeling sleazy like a used-car salesman. Yeah, some thought I was crazy and I would be out of business in no time…
But I had enough. That was my turning point and I went on a quest. First, just to prove them wrong, and also to make at least enough money to get an apartment and get my life back on track. And in just a few months I DID turn it all around. I found the secret – secrets, actually. I learned how to find plenty of motivated leads – folks who want to move NOW. How to get their attention, how to gain their trust and how to turn them into clients, get paid for my work – and actually feel good about myself and being a real estate agent.
By following the Formula, in less than a year I owned a nice condo with pool and tennis courts, a brand-new car… Three weeks on a fantastic vacation in Europe (Venice, Vienna, and the Adriatic Coast). I was getting good listings, selling homes, and finally making money. Sounds almost like a Hollywood movie, doesn’t it?
Going from this….
…to this in a few months!
Other agents started to ask me questions. Now they wanted to know my success secrets. How was it possible my life and my business had changed so quickly? Suddenly, it didn’t seem so crazy.
First, I wrote a booklet about it – which I later expanded into the hugely popular Expired PLUS system on expired listings. It works great! But it wasn’t the WHOLE story. Until now. This is the first time I put together a COMPLETE SYSTEM — from start to finish.
Gravity PLUS works with:
- First-time buyers
- Expireds
- Short Sales
- FSBOs
- Sign calls
- Web buyer leads
- Referrals
- Open House leads
- and more…
The system works because it’s NOT based on the old-fashioned selling but on human PSYCHOLOGY which doesn’t change.
Think about it, TV commercials, movies, magazines, radio ads, web, direct mail, even billboards — the marketing and advertising industry has been using these techniques successfully on us for years! Because it works. Boy, does it work!
Throughout the course we’ll analyze the most effective marketing tools, direct mail pieces, postcards, webpages, emails, headlines…. You will know what works, why it works and how you can instantly use it in your business.
Is there an agent in your area who consistently gets good listings? Works ONLY with motivated buyers and closes sales regularly? Probably drives a really nice car and lives in a nice house… There is a good chance he or she is using some of the Gravity PLUS principles. Wouldn’t it be helpful to know their secrets?
Yes, this stuff works! It has worked for me and made me wealthy (and happy!), and it’s working right now for the agents I’ve taught. No matter what market you’re in, what age you are, or how many years of experience you have… Anybody – ANYBODY can learn these techniques. Not only will the formula work for you, but rest assured, as your coach, I will deliver everything you need to put it to work in your business.
Gravity PLUS is a system of communication and marketing that causes people to be magnetically drawn to you… To come under your influence and do business with you – happily. The amazing thing is it’s totally under the radar.
While your competition is trying hard to pressure people into listing or buying, Gravity PLUS lets you influence them in a more subtle way. You’re perceived to be a friend and an adviser, NOT a salesperson.
The course is divided into four Modules.
Do you ever feel like you get bunched up with all the other agents? That your prospects just don’t pay attention to you no matter what you say or write or mail? It just gets lost in the pile with all the other “junk”…
In the First Gravity PLUS Module we set up a foundation of your success. We’ll focus on selecting the best prospects and the most effective ways to get their attention.
- The easy communication process
- What are multi-channel messages
- How to transition from a “salesperson” to a trusted counselor, adviser and a friend
- How core driving emotions impact decisions of your prospects
- Subconscious fears that block your customers’ decisions (and how to address them)
- A simple technique that will make you completely stand out from your competition
- Fifteen best sources of business right now
- How to pick the right target
- Most effective methods to get attention – in person, on the phone, with mail, and on the web
- Real life examples
- Tricks to to get your email opened… and read!
- …and tons more
Do your customers believe you? Or do they think it’s all a sales hype like the rest of the agents… The Second Gravity Module is about believability, relationship and trust between you and your prospects. We’ll go from making the first contact to getting an appointment.
- How to quickly establish familiarity, comfort and trust
- Why your photo matters – and how to use it properly in all your marketing (based on a scientific study)
- One simple tip that will make your email sound like it’s from a trusted friend
- Five simple techniques that quickly establish connection
- Examples of direct mail your prospects will find irresistible (and the psychological reasons why)
- Why one type of market update could have a disastrous consequences (and zero chance to get a listing)
- Tipping Point: Three things ALL sellers want and two core reasons WHY they decide to list
- How to quickly discover customer’s REAL MOTIVATION and use it to your advantage (ethically)
- Techniques to get your prospects to contact YOU
- How to create urgency
- …and a lot more
In the first two Gravity PLUS Modules you will learn the secrets of hypnotic marketing that attract motivated, qualified leads to YOU. In the Third Module you’ll learn how to persuade and influence them without being pushy, tacky, sleazy or aggressive. Have you ever done a great listing presentation and still didn’t get the listing? This will help…
- How to use the power of the Connector Formula (easy to learn, and very effective!)
- The secrets of Neuro Linguistic Programming in marketing and communication – beyond mirroring & matching, prospect-pacing, and all that old school stuff
- Core Influence System (NLP, psychology and elements of hypnosis) but without some hokey, cheesy scripts or shenanigans
- The Emotional Anchoring Techniques – and how to easily create links in all your communication
- The missing element of Feature — Benefit Formula
- How to get inside your customer’s head (almost) – You’ll learn what makes them tick
- Visual Anchoring – emotional action triggers for your website, print and mail
- How to effectively use the Law of Social Proof to get more business
- The Ginsu Marketing Principle and the magic of human psychology of wanting something – including your service
- Thirty most powerful anchoring words that need to be in your vocabulary (and in all your materials)
- …and plenty more
The Fourth Gravity Module will tie all the information together. We’ll put together an actual marketing campaign using the tools, strategies and techniques. It’s time to get some business….
- The power of the Stacking Method – multiplying your marketing impact
- How to trigger action with MSCC (multistory communication channels – don’t worry, it’s pretty easy)
- An actual step-by-step marketing campaign – with all the materials included. Just copy and paste
- The follow-up bang – postcard and a letter
- Why the brochure is blue (and how your prospects are influenced by color)
- Biggest and costliest marketing blunders – mistakes you must avoid or you’ll go broke
- Twelve Laws of Gravity – How to make customers come to YOU
- Eighteen marketing channels
- Five best direct mail pieces (easy to produce and super-effective!)
- How to quickly turn Gravity into commissions
- …and plenty more
I wanted to make your learning process easy, simple and effective. Just log in, select a subject, then just sit back, watch a video and absorb each lesson. Remember the movie The Matrix when Neo gets plugged in and learns Kung-Fu in a few minutes? It’s almost like that.
The entire course comes on 25 online videos. Some are 5-10 minutes, some are 15-20 minutes. So you can take it all in, or study at your own pace. You will also get a complete workbook and checklist that will make implementing the system easy. But…
There is a catch. Knowing all the secrets will not make you money, obviously. To get results, you need to actually USE what you learn. I can’t promise you’ll get rich quick, but what I CAN promise you will learn everything I know about the power of communication, marketing and success in real estate. I’m going to help fast track you. But just so we’re clear – I can’t do it for you. Please understand that in my experience the people that actually do something with what I teach are the ones who end up getting great results. Some in days. Some in weeks. It really is up to you.
Once you apply the Gravity PLUS Formula you will get listings. In this two-part seminar we did with my good friend Jennifer Allan, you’ll learn dozens of tips on how to get your listings SOLD, right now, in today’s market. Includes tips on pricing listings right from the start, how to get price reductions, and more…
Eliminate fear, nervousness and reluctance on the phone. In this 80-minute workshop you’ll learn practical hands-on techniques and tips to conquer the fear of phone once and for all. Learn how to be confident and cool while prospecting, answering sign-calls, following up and more.
Eight-part course on how to master expired listings, including “Beyond Basics“, “Objections“, and “Mind of an Expired Listing“.
Two special Q&A sessions, additional tips and techniques, more insights into how your customer’s mind is hard-wired and how you can turn that into business
Some call it the BIBLE of Advertising. It is on a recommended reading list by virtually every single advertising and marketing guru. This business classic covers mail marketing, headlines, psychology, strategy, budgeting, negative advertising and how to test an advertising campaign.
Ok so let’s get the investment question out of the way:
My clients and students pay me $195 an hour just to have a coaching session with me. Maybe you’re even one of my Momentum PLUS clients. I spent $2,000 just for one marketing course from Frank Kern. Just one course! I’m a big believer in investing in yourself and your business. I’ve spent easily $50,000 in my education alone… maybe more. Now you’ll get the same knowledge for the fraction of the cost.
I want to assure you that “Gravity PLUS” will not cost you anywhere NEAR that much. So what’s it all going to cost?
The price of the entire program is $297 Only $147. Your return? This is where I’m supposed to tell you that if you only close ONE extra transaction you make ten, twenty-times that. But frankly, I would be really disappointed if that’s all you get from it. And I have a feeling you would be, too. And NO, there are no “memberships” or monthly costs.
Your Satisfaction Guaranteed. Go ahead, get the Gravity PLUS at NO RISK whatsoever. If for any reason you aren’t happy, or if you simply change your mind… just contact my team and you get your money back. Immediately. No questions asked. No hassle. Yes, it’s that simple.
The entire course is online so you don’t even have to mail anything back. There are the bare facts. Not a single word of hype. No wild promises. Gravity PLUS is the best course I’ve ever put together. Period. Now you have two months to check it out without any pressure and see for yourself.
Real estate doesn’t have to be a struggle or a roller coaster.
Isn’t it time to finally have plenty of good leads… Work with no-nonsense, realistic, MOTIVATED sellers and buyers? They are out there if you know HOW to get them. Wouldn’t it be nice to have a steady flow of income month after month… And feel good about your business?
I will never pressure you but if your instinct is telling you “YES” — then reach out for my hand and let me help you. I will NOT let you down. If you’re ready to come along on this journey and adventure with me I’m excited. We’re going to have a productive and successful time together… and a ton of fun.
If you’re ready, I urge you to please join me now, let’s finally get you the results you want.
Gravity PLUS IS Part of the Success PLUS Real Estate System:
Borino
Creator Of Gravity PLUS
P.S. Just so you know, there’s nothing “magical” about Gravity PLUS even though it may seem like it. Sure, it’s responsible for some fast and impressive results you saw in the video. And while that may seem amazing, you should consider this: You and I, as marketers, have the ability to communicate with hundreds, even thousands of people – literally – at the press of a button.
And if you can communicate with someone, you can influence them… and ultimately turn them into a customer.
When you think about it, the odds are really stacked in your favor. When you understand Customer Psychology, and you use all the marketing and communication channels to influence people using the techniques I teach you, it’s pretty hard not to see some amazing results.
My point is, YOU CAN DO THIS. You can make Gravity PLUS work for you. All you have to do it let me “download” the system into your brain.
I’ll see you on the inside!
Please note: Gravity PLUS is a digital course delivered via the Internet. It is affordable because there are no printing or shipping costs. No killed trees, no packaging, no postage, and no waiting — you can access it INSTANTLY anytime from anywhere over the web.
Gravity PLUS by Borino Productions
800-573-8492